I’ve got wonderful news for you–even if you are a complete newbie to article marketing, you can learn to master marketing with articles in no time!
This article covers 5 tips that you need to know in order to master the article marketing process.
Let’s start at the beginning: What do you need to do?
When you are doing article marketing, you need to create articles on a specific topic on a consistent basis. The topic of your articles is always the general topic of your website.
That brings up our first tip:
Master Tip #1: You can write a limitless supply of articles on your topic.
I know what you’re thinking: “I think I might be able to write a few articles on my niche, but a ‘limitless supply’? I doubt that…”
I assure you that you can.
The trick is to take it one day at a time, one article at a time. Do not assume that your well of creativity is shallow–just write one article, and after that see if you can come up with a few other article ideas.
The interesting thing about coming up with article topics is that they tend to be like dominoes–one leads to another.
This is not to say that you won’t run into dry spells of creativity–you will. I have been doing article marketing for 7 years, and although I struggle sometimes I have found that if I stick with it the ideas will eventually start to flow again.
Master Tip #2: Quality is essential.
Do not think that there is any part of your article submission that can be ‘phoned in’. You need to spend time on each element of your article:
Your headline
Your introductory and concluding paragraphs
Your article body
Your resource box
Your article summary
Each one of these elements plays a role in the overall success of your article. It is a good investment of your time to thoughtfully create a quality article submission that reflects well on you.
Master Tip #3: This quote by Benjamin Disraeli encourages me: “The secret to success is constancy of purpose.”
This means that if you show up and put forth the effort, you are well on your way to success.
Everyone wants immediate results, but that is not how article marketing works. This is a long term marketing tool, and it will likely take 6 months of consistent article submissions before seeing an improvement in your Google ranking.
Resolve to settle in for the long haul and focus on long term success.
This is not to say that article marketing doesn’t offer rewards early in the game–it does. This is just to say that the main benefit from article marketing is a better ranking in Google, and it takes several months to see an impact.
Master Tip #4: Educate yourself about keywords.
Aside from being consistent, if I could give one piece of advice to a newbie article marketer it would be to invest the time and energy into learning how to use keywords appropriately in your article submissions.
You have no idea how much impact a minimal amount of effort with keywords can have on your article marketing success.
Master Tip #5: Pinpoint your target market.
Your target market is the group of people who would be most likely to be interested in your business. These are the people for whom you write all of your articles. These are the people who you are trying to teach and help.
If you remember who your audience is, the content that you create will be more effective.
This is not brain surgery–it is plain old fashioned hard work that anyone can do. It just takes following a few simple common sense guidelines, like those outlined above. If you do these tips you are on your way to becoming a master at marketing with articles.
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