Mobile marketing is one of the hottest and the brand new era of internet marketing. The opportunities are immense as competition is still very low and the market is unsaturated. It provides you with more targeted traffic with low advertising cost. If you are wondering, “is mobile web marketing really better than old internet marketing techniques?” Then the answer is a resounding YES.
Let’s see why I consider mobile internet marketing much better than those outdated and saturated internet marketing techniques.
1. A Very Huge Market Which Is Still Growing Rapidly
If you came across the latest stats, the mobile internet marketing has a potential five times bigger than internet marketing. With more than 5 billion mobile users around the world as compared to just 1.8 billion internet users. Smart phones are used by over 51 million users.
It is estimated that the amount of apps downloaded yearly will get pass 20 billion by 2014. People are buying smart phones and all kind of mobile devices everyday and all the time. The numbers are heart shaking, huge opportunities if you really want to take advantage of this new exploding trend. It is still growing at a very high rate every moment.
2. Low Advertising Cost And Less Competition
Advertising could cost you on higher side if done with internet marketing. People without proper knowledge of Google AdWords had lost millions there. The cost per click has gone up in recent few years due to huge competition from fellow marketers. A simple click could cost you 5$ or above. Unless you have enough money to run, test and verify the results which really works.
3. Better Conversion Rates
Mobile ads are generally one page ad. Thus, it make sure that your ad gets dedicated attention from the users without any kind of disturbance from other ad sources. As you are the only call to action in front of them, you always get higher conversions.
Most of people usually ignore advertising e-mails or just skim through your hard written ads without really reading it. How ever mobile web marketing make it sure that your ad is actually read before deleting it. Therefore giving you more exposure and a better chance that it work in your favour.
Why To Choose Mobile Web Marketing Over Internet Marketing?
Mobile marketing is still raw and the hottest new trend in marketing. The market is huge and competition is very low. Doesn’t it sounds like exactly what you need? Start and reap the maximum benefits from mobile web marketing when the time is still correct.
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