Internet Marketing is a cut throat niche, where only the bold and brave or the very beautiful shall succeed. That’s why your brand is vitally important, with so many marketers fighting to shine under the spotlight, you have to stand out from the marketing crowd.
So how can you be different?
Well how about being entertaining…
Most marketers feel that it’s enough to simply teach or educate in the same old boring ways, and let’s face it, these methods of teaching would be better sold as a sleeping aid!
Now of course, you have to behave in a professional manner whilst marketing online, but that’s not to say you can not have a little fun along the way too.
Think about some of the most famous Internet Marketers online…
Frank Kern for example, I related to Frank, Frank is one cool dude.
Does Frank teach Internet Marketing techniques?
Yes.
Is Frank boring?
No.
I can recall a time I watched a video of Frank on a motorized skateboard, now that’s memorable to me, and I instantly liked Frank.
We all know Frank surfs, plays the guitar and lives right beside the beach.
How do we know all this information about the infamous Frank Kern?
Frank lets you have a peek inside his personal life, we all know he has a dog that hates him and growls if he even looks at it.
We feel that Frank Kern is our friend because he invited us into his life and his home through his video teachings.
How much do you subscribers know about you?
Are you the boring old Internet Marketer who is a stickler for the rules?
Do you still falsely believe that being personal is not relevant?
That is not the way to market online today, and with that mindset success will be a much tougher job for you.
You have to build upon your brand.
Allow people to see the real you.
Let people bond with you.
And in the words of Frank Kern himself, allow people to know, like and trust you.
Before you go off and strut your stuff, remember In order to become a success with Internet Marketing you should always entertain first and educate second.
teamdefence
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