While video marketing is not new and video marketing on the internet has been
going on the internet for, well, since the internet could handle video.
Online marketers have noticed this niche of advertising and gotten in on the
action. You should too. Videos have become the new wave in advertising and
informational viewing. You know the great part; people only view them who are
actually interested in what you have to say. What’s even better, you can
advertise your business for next to nothing, sometimes even free by using
video marketing. And videos can be placed anywhere, even as lead or pay-per-
clicks to drive traffic to your site. And therefore more money into your pocket.
What Do You View?
When you use even the simplest media such as Camtasia, a digital camcorder
from your local department store, and a little creativity you can come up
with great advertisements, how-to’s, instructional videos, playful movie
skits, or even commercials. So how do you get started? Well, I have already
written instructions on how to use the equipment you need to make exceptional
online videos. Now I am back to let you in on some secrets of the trade. So
to get started, here are some hints for a great presentational video:
o You can introduce yourself or your product.
o Create a buzz for your next product launch by sneak peek video.
o Build your link list by featuring free videos in your content. (You can also earn money through affiliate marketing this way!)
o You can build a better relationship with prospects and clients. Hey, if they see you are a real person, and can see the passion in your face, you just may inspire passion into them to do the same!)
o Keep contact with you clients. You can send out videos in newsletter instead of long articles and emails, their more likely to be viewed.)
o Create sales videos, other people can post it on their websites and drive traffic to you. (They are addicting!)
Other Ideas
You can gain more traffic by placing or offering your custom made videos for
others to place n their website. Just remember to leave a live link back. By
placing videos with you tube, or other internet video sites you can create
more pre-sold traffic for your site. Then others can place these videos on
their websites, thus generating more traffic for you. Have a favorite place
you like to go, you can make a video on that subject to, any niche can be a
great way to bring interest.
Do you have a hobby website or blog? Making your own videos for it can help
people gain a better understand of what you are all about. Have a sales
meeting, or a internet conference? You can integrate a Power Point
presentation right into your custom video, this is sure to wow anybody you
present it to. Have product you want to sell? Great, make video testimonials
of your customers, most are willing to do it for free or for free product.
Are you a funny goofball? Do you know someone who is? You can make funny and
entertaining videos. To drive even more traffic, pre-sold customers, or even
to tell a little story. Hey, if you know what you are doing you may even be
able to pick up some extra affiliate marketing tips and cash! You can also
social network with your family and friends? Love to travel, have a lot of
family? Then you can get together with you sweet video setup and make some
lasting memories to share with everyone.
Getting Set Up
With the ideas presented above, and the right equipment as I have outlines in
my other articles, you too can make great video presentations. Getting
involved in this niche of the internet tends to get you lots of attention. Be
sure to do it right and with the right equipment. Don’t sell your product in
your underwear. Never underestimate the power of good personal grooming,
professional and presentable attire, and the power of well invested
equipment. It will pay off huge in the long run.
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