If you think you are up for market research jobs, then there is good news for you – this is job pays you handsomely. You get to draw an average annual income of 61k and if you can make it big in here – you will be able to earn as much as 112k a year, just like some top professionals are already doing. So if you have secured a bachelor’s degree in marketing, you can seriously considering opting for this career. A master’s degree in the same field is sure to further your cause as well.
Apart from these elementary degrees, what you actually need to possess is an ability to grasp situations quickly. You need to be blessed with good analytical skills too. This is because market research basically involves feeling the pulse of the consumers and deciding beforehand, based on the collected statistical data, whether a product or a commodity to be launched will be received well by the people or be out rightly rejected. Based on the key findings other important decisions such as advertising strategies too are formulated. This is why market research wing of every company is a treasured unit of the organization.
So if you think you are well equipped to survive in this field, then apply right away and get paid for market research jobs. This unit of the company can offer as many as three major job posts. To know more about market research jobs, simply read on
You can apply as a market research manager if you consider yourself to have good managerial abilities. In this job post, you simply need to man the subordinate staff and ensure that your unit is working on time such that it can submit its findings well within the scheduled date. A day’s delay in submitting the report can cost the company major financial losses.
You can also apply for the post of Market Research Executive/ Analyst. These people are the brains behind the department. They are responsible for chalking out the action plan and analyzing the data collected through primary field work at grass root level. Based on their research findings, they are also required to come up with strategies that the company can adopt to promote and market their product effectively.
These people need to be good public speakers as well, for more often than not they need to present their report in front of the company head.
This department also has place for Market Research Workers/ Interviewers. These people are entrusted with the duty of collecting the data through conducting personal face to face interviews, conducting online polls etc. So, if you just have a degree in Marketing and are not too confident with either your managerial or your analytical skills, fret not for you still have a chance to get paid for market research work.
You can always start working from the base and gather experience. Provided you are a keen learner, you will be able to pick up many more things – you can get to learn about the different analytical tools and techniques used etc – and in due course of time get promoted to higher posts.
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