Short Messaging System marketing is becoming the most affordable way to connect with your customers, with over 95% of messages being read within the first minute of receiving it. Text is a great way of communicating with your existing clients and also bringing new clients or customers on board.

Short Message System marketing can be used by businesses and store owners to promote such things as sales promotions, discount vouchers, VIP invites and much more. With new technology we are now able to set up two way SMS or text marketing campaigns with keywords on advertising brochures, your website, business cards or even billboards. By asking a potential customer to text a keyword such as (example) READY along with their name and postcode to a number such as 0447 80 80 80, the system then deciphers the keyword and sends a reply to the person sending the message based on the keyword you have setup.

The reply sent via the SMS platform may be a simple welcome note, a discount offer or may also send them information on your products and services which can also include a link to your website or page with further information that you have created. Short Messaging System or Text marketing platforms now have a large amount of other options and add-ons that are user friendly and simple to use. Below is a small list of features that you may be able to adopt to your next SMS marketing campaign:-

· Send bulk SMS via your email program

· Send Text messages via your web browser

· Send messages to international clients or customers (affordable)

· Collect a database of users to promote and send information to as it comes to hand.

· Receive messages from customers who have questions

· Send Text messages cheaper than on your mobile phone.

You can now get an SMS account set up instantly. This will provide you with complete access to all the features and functionality needed to do everything from sending a simple text message to a more complicated keyword campaign.

Text marketing systems now come complete with user manuals and user friendly help guides so setting up your next marketing campaign will be simple and fast. Most two way SMS marketing campaigns can be set up in minutes and without the knowledge of any coding or programs, the SMS platform is an easy way of connecting with your customers. In my opinion, SMS stands for ‘sure makes sense’, so look into starting your next marketing campaign as soon as possible and believe me you won’t look back.

This is one of the best marketing and contact collecting tools in the market at the moment. Two way SMS is also another great way of collecting warm leads for your business. In the coming months I will be writing articles that will help give you ideas of how SMS marketing can work for your business or industry.
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